{"id":43642,"date":"2026-01-09T11:58:42","date_gmt":"2026-01-09T08:58:42","guid":{"rendered":"https:\/\/visionest.institute\/?p=43642"},"modified":"2026-01-13T03:52:57","modified_gmt":"2026-01-13T00:52:57","slug":"export-readiness-new-products-new-skills-armenian-smes-successfully-completed-visionests-program","status":"publish","type":"post","link":"https:\/\/visionest.institute\/en\/2026\/01\/09\/export-readiness-new-products-new-skills-armenian-smes-successfully-completed-visionests-program\/","title":{"rendered":"Export readiness, new products, new skills: Armenian SMEs successfully completed Visionest\u2019s program"},"content":{"rendered":"\n

The program was implemented by the Visionest Institute with funding from the Estonian Centre for International Development (ESTDEV).<\/h3>\n\n\n\n

See more pictures from Linkedin<\/a> or look into the full gallery<\/a>!<\/p>\n\n\n\n

Visionest Institute CEO Anu-Mall Naarits highlighted trust and partnership as the foundation of successful export strategies. Addressing the graduates, she noted that many participants had placed their confidence in a team from Estonia they barely knew at the outset:<\/p>\n\n\n\n

\n

\u201cPartnership is one of the most important things in export, and this trust was the starting point of everything,\u201d she said, adding that the trainers had delivered on their promise to equip businesses with new tools and practical approaches for entering foreign markets.<\/p>\n<\/blockquote>\n\n\n\n

From the policy side, the Ministry of Economy underscored the program\u2019s role in Armenia\u2019s broader export agenda. Nune Azizyan, Head of the Export Promotion Department, emphasized that Visionest Institute\u2019s expertise and consistent work are helping Armenian companies \u201creach a new level in exports,\u201d and stressed the importance of continued collaboration between government and education providers.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

For Estonia, the initiative is part of a wider strategy to share know-how from its own transformation into a digital and entrepreneurial hub. Martin Aadamsoo, Program Manager for Entrepreneurship, Innovation, and Green Transition at ESTDEV, pointed to the importance of diversification for small economies:<\/p>\n\n\n\n

\u201cWe’ve succeeded in being a startup nation, we’ve succeeded in being an educational powerhouse,\u201d he said, expressing confidence that the training had given Armenian SMEs the foundations they need to compete internationally. While cautioning that the path ahead \u201cis not going to be easy,\u201d he underlined that the rewards of persistent effort in export markets are substantial.<\/p>\n\n\n\n

The European Union also signaled strong interest in Armenia\u2019s export potential. Speaking at the event, Josip Juri\u0107, Representative of the EU Delegation to Armenia, voiced optimism about seeing more Armenian products in European markets and encouraged participants to make use of ongoing support if initial attempts prove challenging.<\/p>\n\n\n\n

A key feature of the program was its practical orientation. Over the three months, participants developed and refined concrete business plans tailored to export growth. These plans were presented at the graduation, showcasing a pipeline of Armenian companies preparing to move from theory to execution.<\/p>\n\n\n\n

Positioned at the crossroads of business education and economic development, the Export Training Program illustrates how targeted, skills-based initiatives\u2014backed by international cooperation\u2014can help small economies expand their global footprint. For the graduating cohort of Armenian SMEs, the ceremony at Tumo marked not an endpoint, but the beginning of their next phase: testing newly acquired knowledge in real export markets.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dozens of Armenian small and medium-sized enterprises have completed a three-month \u201cExport Training Program,\u201d marking a new step in Armenia\u2019s efforts to build export-ready businesses and diversify its economy.<\/p>\n","protected":false},"author":9235,"featured_media":43643,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[6527],"tags":[5758,6425,6426,6459,6518],"class_list":["post-43642","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-armenia-en","tag-export","tag-armenia","tag-estdev-2","tag-sme-2","tag-export-training-program-2"],"acf":[],"yoast_head":"\nExport readiness, new products, new skills: Armenian SMEs successfully completed Visionest\u2019s program • Visionest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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